![]() If somebody tries to access a deleted page, they’ll get a not-found error. Sometimes, you delete pages from your website but people still come to your website looking for those pages you deleted. Many broken links are located on sources you don’t control (like another company’s website or older posts on a social network) so in those cases, you can’t fix the broken link and can only redirect people to the correct page. You can update broken links leading to not-found errors on any property within your control, such as social networks or local profiles. For example, if your website contains a link to “/specials”, and that URL returns a not-found error, you can change that link to a working page on your website, such as “/specials” instead. If the broken link sending traffic to the not-found error page exists on your website and is under your control (an internal broken link), you can correct the broken link at the source. People and robots find the not-found error from a link that references that error. ![]() Learn more about how to use and implement redirects. ![]() For example, you wouldn’t want to redirect an error URL of “/specials” to “/contact” because that would leave people confused about why they are on a contact page when they were expecting to arrive on the /specials page. The key part of implementing the redirect, though, is making sure the page you are redirecting to is relevant to the page people were hoping to find. For example, if people are reaching a 404 error when accessing the URL “/specials”, you instruct your server to redirect people from the URL in error to the URL of a non-error page, such as “/special” instead. This prevents people from reaching the error. With a redirect, you instruct your website server to route people from the error page to a working page on your website. There are five possible solutions you can use to fix 404 not-found errors on your website. While redirects are often the right solution, redirecting a broken URL isn’t always the best way to fix the error. ![]() The most critical question is: how can you fix 404 errors on your website? The best way to fix a 404 error is to redirect the broken URL to another, related URL. Part 1: How To Fix 404 Errors On Your Website Part 4: Reviewing Tools: Broken Link Checkers & Error Monitors.Data You Need About Your Site’s 404 Errors.Sporadic & Continual Nature Of 404 Activity.There are many important questions you need to answer when checking 404 errors on your website related to 404 errors: What is a 404 error? How do 404 not-found errors happen? How do you find 404 not-found errors? How do you fix 404 errors? Why am I getting a 404 error on Google? What tools and data can help you in this process? Let’s answer these questions in four parts: There are different ways of fixing errors depending on the nature of the error and the impact the error is having. Once found, you can begin fixing the 404 not-found errors visitors encounter on your website. The first step to fixing a 404 error is to find all 404 errors on your website. ![]() As well, not-found errors can impact your website’s SEO performance, leading to lower search rankings. You need to check 404 errors on your website regularly because not-found errors create a bad user experience that causes people to leave your website, decreasing conversion and engagement rates. Regardless of the reason a visitor encounters a 404 not-found error on your website, it is important to understand the impact of these error pages on your business and the impact these errors have on your website’s SEO performance. Maybe that visitor typed in a URL incorrectly or maybe they clicked on a link that took them to a page that no longer exists on your website. Some of the people who visit your website are going to encounter a 404 not-found error page. ![]()
0 Comments
Leave a Reply. |